All Posts Tagged With: "Sports Car Market"

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2010 Circ Numbers Are In!

NASCAR Illustrated posts and impressive 35% gain in circulation while the Fab Four tread water. 2010 circ numbers are in!

18Apr2011 | | 0 comments | | Continued
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Sticker Shock: $300 for Old Cars Weekly Online Service

A new online data base from Old Cars Weekly carries a hefty price tag in an age where info is free and the collector car market is in a free fall.

28Jul2009 | | 10 comments | | Continued
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Car & Driver Leads Circ Meltdown, AutoWeek Gains

Latest circ numbers show consumer titles in a downward spiral while a few niche mags buck the trend. Car & Driver leads the pack with a whopping 74K drop in circulation. Sustaining print readership may be just too damn costly. CPI tracks circ for the leading automotive mags…

15Jul2009 | | 4 comments | | Continued
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SCM Blog Not Ready for Prime Time

Why do publishers launch blogs? Because they can. A quickie install of WordPress with a stock template and a few token articles does not translate into mission accomplished. An effective blog launch should contain a critical mass of in-depth content and marketing that resonates with prospects.  Yet publishers often see blogs as merely another tool to become web friendly. [...]

23May2008 | | 0 comments | | Continued
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Corvette Market Joins Crowded Field

Ask any magazine exec to name their top newsstand queen and the runaway answer? ”A Red Corvette.” Keith Martin, publisher of the high octane Sports Car Market, has launched Corvette Market, or “The Insider’s Guide to Collecting, Investing, Values, and Trends.” Martin hopes to capitalize on America’s love affair with our stateside version of the Greatest Crumpet Collector [...]

22Mar2008 | | 5 comments | | Continued
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