All Posts Tagged With: "Hot Rod"

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Audience is King

The decline and fall of content empires, publishing snooze fests, and other assorted jointless ventures.

6Aug2012 | | 0 comments | | Continued
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Source Interlink Bankruptcy Clouds Future for Motor Trend, Automobile

Source Interlink is set to emerge from bankruptcy after shedding $1B in debt. Automobile, Motor Trend, and Hot Rod ad stat’s are off by 28%. And management gets to stay. Is SI too big to fail?

28Jul2009 | | 1 comment | | Continued
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Automobile Leads Epic Ad Decline

Automobile earns kudos for biggest loser on the scale of ad revenue and page declines for the second quarter 2009. Add massive losses in circulation across the Fab Four, CPI wonders how four overlapping consumer titles can stay viable.

24Jul2009 | | 2 comments | | Continued
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Go or No-Go for Hot Rod Deluxe?

As an unabashed fan of “proper” hot rods, the premier comeback issue of Hot Rod Deluxe is a welcome addition. But can publisher Source Interlink make a compelling business case with HRD’s unique twist on old school rodding? Hot Rod Deluxe is under an evaluation period with the expectation to produce quarterly, possibly bi-monthly. Results [...]

5Apr2008 | | 4 comments | | Continued

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