All Posts Tagged With: "DM"

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May Debut for Prewar Auto Notes

Prewar Auto Notes premiers in May aimed at collectors of pre WWII vehicles. The new title comes to the market courtesy of founding publisher Keith Mathiowetz, former editor of Old Cars Weekly. Keith is a regarded automotive journalist and passionate enthusiast of prewar vehicles. He describes his new publication in similar fashion: “This has been [...]

12Apr2008 | | 2 comments | | Continued
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These Self-Mailers Miss the Mark

Self-mailers have persuasive cost benefits, but decades of testing have shown they simply don’t deliver the yields magazine publishers seek. And these two particular self-mailers break another key rule: All About Me. Hemmings Sports & Exotic Car is the more workmanlike of the two, whereas the art gallery production from Auto Aficionado is, well, slick. [...]

30Mar2008 | | 8 comments | | Continued

  • Eric H. Killorin, LLC

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