All Posts Tagged With: "conquesting"

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Upsell Advertisers With Conquesting

When it comes to slamming the competition, “Conquesting” allows automotive advertisers to attach counter-claims published in online editorial. Here’s how it works. Take Edmunds.com, for example, where the site touts the new Dodge Ram pickup. Within that page area Chevy posts advertising directly challenging the editorial. Readers are treated to a war of words though it comes [...]

6Apr2008 | | 0 comments | | Continued
  • Eric H. Killorin, LLC

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