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iPad App Not for Publishers

Apple’s iPad magazine app hoped to bring publishers into the 21st century. But after more than a year and millions in squandered dev conversion costs, many are realizing digital channels beg for fresh content.

8May2012 | | 1 comment | | Continued
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eBay vs. Amazon Lesson for Publishers

EBay and magazine publishers are held hostage by a shrinking minority of underperforming consumers. Time to grab the sunlight.

30Mar2011 | | 1 comment | | Continued
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Hemmings Announces Digital Editions

Web 1.0 implementation is pure vintage.

29Mar2011 | | 3 comments | | Continued
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Amos Consolidates Automotive Titles

Amos shutters six automotive titles and rebrands Cars & Parts.

7Sep2010 | | 0 comments | | Continued
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Hemmings Digital is a Web Edsel

EZines, or digital versions of printed pages, once had their rightful place as a mid-life kicker circa Web 1.0. Hemmings Digital attempts to retain online readers but its execution is too little too late.

7Apr2008 | | 9 comments | | Continued
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eBay Winding Road Takes Wrong Turn

While spoil a great auction experience with… words? EBay’s automotive-themed digital magazine Winding Road aims to be the place to converse and digest the latest car dope care of a large cast of automotive writers. Trouble is, the tractionless eZine contains an uninspired mix of 160+ pages of ads and editorial to challenge even the [...]

22Mar2008 | | 6 comments | | Continued
  • Eric H. Killorin, LLC

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