Don’t Laugh, Pub’s Index on Floppy

Collectible Automobile floppyShameful enough that some publishers build a website  in 2008 that hearkens back to the era of dial-up. So what could be more bizarre than marketing your magazine’s article index on a floppy diskette?

One look at Collectible Automobile is enough to confirm their production values and graphics are deeply rooted in an era when phones rang and cameras had film. Yet perhaps therein lies the bi-monthly’s perpetual charm. Writing, photography, and layout are all first rate, though cutting-edge is not a phrase that comes to mind. Back issues are definite Keepers, and the consistent pacing of articles including wrap-up sections for scale models and literature (latter by Ken Ruddock, a former Mobilia Magazine contributor) are a reassuring staple just like a room at The Holiday Inn.

But I digress. This post is somewhat tongue-in-cheek as I couldn’t resist bringing the floppy deal to everyone’s attention.

An by the way, CA’s investment in cyberspace pretty much limited to a sub form and no online content of much practical value.

Popularity: 3% [?]


Eric's Consulting Services for Publishers

Post a Response